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Kaufman Law

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Notes & Documents

Kaufman Law Running Meeting Notes

Kaufman Law Running Meeting Notes
[**Kaufman Law Ongoing Meeting Notes**](https://docs.google.com/document/d/1jbEw5nCalWLi_dCJqjK22nbLL_hrnZEn71DE4v9Vy3g/edit?usp=sharing) Includes: * Fathom Recording * Deck * Attendees * Action Items * Meeting Notes
Kim's Old Meeting Notes + Decks
# 2026 - Performance and Check In Meetings May: [https://drive.google.com/drive/folders/13lNH32NUpZ78HmyWDBupFTaj96TAg0XK?usp=sharing](https://drive.google.com/drive/folders/13lNH32NUpZ78HmyWDBupFTaj96TAg0XK?usp=sharing) April: [https://drive.google.com/drive/folders/1g4YpIAaO9l-kkKFH1r7DCgZQVDizfLc-?usp=sharing](https://drive.google.com/drive/folders/1g4YpIAaO9l-kkKFH1r7DCgZQVDizfLc-?usp=sharing) March: [https://drive.google.com/drive/folders/1LzkdUNGQ6tWCEhFO5tNbij2eZrC9f3hS?usp=drive\_link](https://drive.google.com/drive/folders/1LzkdUNGQ6tWCEhFO5tNbij2eZrC9f3hS?usp=drive_link) Feb: [https://drive.google.com/drive/folders/1bVuEbEYb3GfuzDROBrnfMxRoDG3T6VXT?usp=sharing](https://drive.google.com/drive/folders/1bVuEbEYb3GfuzDROBrnfMxRoDG3T6VXT?usp=sharing) Jan: [https://drive.google.com/drive/folders/18Vh\_tnzZNldheKksmQBLGaWMwBlU40og?usp=sharing](https://drive.google.com/drive/folders/18Vh_tnzZNldheKksmQBLGaWMwBlU40og?usp=sharing) You do not have access to this Doc 05/14/2026 Kaufman Performance  Meeting Notes **NO FATHOM/ZOOM VIDEO RECORDING FROM CARMEN** Michael/Maddison/Laura/Sophie/Pal/Kim **Kaufman Law Action Items:** **TGR Action Items:** * Provide a REVISED proposal for YouTube advertising TGR ONLY PROVIDING TOPICS AND HOOKS - **Kim** * Create and share a project plan for the SEO recovery work - **Chris/Pal** * * * 04/07/2026 Kaufman Performance  Meeting Notes [Fathom](https://fathom.video/calls/626653400?tab=summary) Maddison/Laura/Sophie/Alison/Chris/Pal/Kim **Kaufman Law Action Items:** * **Update the lead sheet with March LSA data once available - Maddison** **TGR Action Items:** * Provide a proposal for YouTube advertising, including case studies - **Kim** * Create and share a project plan for the SEO recovery work - **Chris/Pal** * Update the lead sheet with March LSA data once available - **Pal** * Schedule separate meeting to go over website refresh and invite Michael - **Kim** **Next Up:** * Performance Meeting, May 13th at 1:30 pm * * * 03/11/2026 Kaufman Performance  Meeting Notes [Fathom](https://fathom.video/calls/595771994?tab=summary) Maddison/Laura/l/Sophie/Alison/Chris/Kim **Kaufman Law Action Items:** * **Review and approve March blogs and April topics with Michael before April 7 - Sophie** **TGR Action Items:** * ~~Provide Madison Ponder with edit access to the lead sheet.~~ * Send March blog topics to Sophie by April 7 for approval - **Kim** * Deliver the organic search recovery plan by month-end - **Chris** * Audit Juvo logs to investigate the cost increase vs. lead volume - **Chris** * Investigate reducing the CallRail number pool to lower costs- **Chris** * Send the performance report and Excel sheet by the first week of each month - **Kim** **Next Up:** * Performance Meeting, April 7th at 1:30 pm 04/07/2026 Kaufman Performance  Meeting Notes Fathom Maddison/Laura/Michael/Sophie/Alison/Chris/Kim **Kaufman Law Action Items:** **TGR Action Items:** * * * 02/11/2026 Kaufman Performance  Meeting Notes [Fathom](https://fathom.video/share/JJnC3ASz738uz28yLMzDMUrDPjBHL6pp) Maddison/Laura/Michael/Sophie/Alison/Chris/Kim **Kaufman Law Action Items:** * **Review blog topics - Sophie** * **Review billboard research - Laura** * **Begin using the "Source" column in the lead sheet for retained clients - Laura** * **Schedule a demo of the ChatGPT LSA template with Michael - Maddison** * **Review and approve the in-scope vs. out-of-scope website work outline - Laur**a **TGR Action Items:** * Send pending blog topics to Sophie for review (within 24 hrs) - **Kim** * Send meeting notes, action items, and billboard research (within 24 hrs) - **Kim** * Provide a detailed outline of in-scope vs. out-of-scope website work for sign-off - **Alison** * Add "C." to Jeffrey Kaufman's headshot name - **Chris**

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Tasks

Kaufman | Reporting 7 tasks

Lead Sheet: Services in SOW: LSAs, SEO, GBP, Analysis and Analytics Website Refresh
TaskStatusAssigneeDue
Kaufman Law - Research Causes of May 2026 PI Case Volume Decline Open Pal Anderka-Farkas 2026-06-05
Kaufman - CallRail and Juvo Volume v. cost complete Chris Scharbo, Pal Anderka-Farkas 2026-04-07
GSC Comparison Variance 12/25-1/26 complete Chris Scharbo, Pal Anderka-Farkas 2026-03-31
KAUFMAN = Month 1 Completed complete Chris Scharbo 2026-01-08
Kaufman - Update LSA Report Open Pal Anderka-Farkas 2026-07-06
Update Lead Sheet (Weekly) complete
Screenshot Local Grid Search complete
Review PPC Notes complete
Create Swydo Report complete
Screenshot Backlink complete
Check lead sheet before meeting complete
Social Media Reporting complete
Review Citation Report complete
Newsletter Report complete
Create Swydo Report complete
Check GBP Reviews complete
Prepare Reporting complete
Screenshot Backlink complete
Update lead sheet (Monthly) complete
Social Media Reporting complete
Update lead sheet (Monthly) complete
Check GBP Reviews complete
Create Swydo Report complete
Newsletter Report complete
Update Lead Sheet (Weekly) complete
Review PPC Notes complete
Screenshot Local Grid Search complete
Screenshot Backlink complete
Review Citation Report complete
Check lead sheet before meeting complete
Prepare Reporting complete
Update LSA Report complete Chris Scharbo 2025-09-08
Update LSA Report complete Chris Scharbo 2025-08-15
Update lead sheet (Monthly) complete
Social Media Reporting complete
Newsletter Report complete
Screenshot Local Grid Search complete
Create Swydo Report Open Pal Anderka-Farkas 2026-06-24
Review PPC Notes complete
Send lead sheet to client for completion Open Kimberley Hill 2026-07-05
Screenshot Backlink complete
Check GBP Reviews complete
Review Citation Report complete
Update Lead Sheet (Weekly) complete
Update LSA Report complete Chris Scharbo 2025-08-08
Update LSA Report complete Chris Scharbo 2025-07-11
Update LSA Report complete Chris Scharbo 2025-06-13
Update LSA Report complete Grant Bartel 2025-05-09
Update LSA Report complete Grant Bartel 2025-03-14
Prepare Reporting complete
Update LSA Report complete Grant Bartel 2025-02-14
Update lead sheet (Monthly) Open Rakesh Reddy 2026-07-05
Screenshot Local Grid Search Open Rakesh Reddy 2026-06-05
Newsletter Report complete
Social Media Reporting complete
Send lead sheet to client for completion complete
Screenshot Backlink complete
Create Swydo Report complete
Check GBP Reviews complete
Update LSA Report complete Grant Bartel 2025-01-10
Update Lead Sheet (Weekly) complete
Check lead sheet before meeting Open Pal Anderka-Farkas 2026-06-05
Review Citation Report complete
Review PPC Notes complete

Kaufman | Blogs 6 tasks

IMPORTANT NOTE: When creating a new task, use this format Client | Month 202x
TaskStatusAssigneeDue
Determine July Blog Topic #4 to do 2026-06-22
Determine July Blog Topic #3 to do Pal Anderka-Farkas 2026-06-22
Kaufman Law - October Blog Topics to do Pal Anderka-Farkas 2026-09-04
Kaufman Law - September Blog Topics to do Pal Anderka-Farkas 2026-08-03
Schedule onto GBP to do
Schedule blog content onto website to do
Bicycle Accidents in Georgia: Lane Rights, Driver Duties, and How to Recover After a Dooring Crash in progress Pal Anderka-Farkas 2026-06-19
Fourth of July DUI Accidents in Georgia: Why Holiday Weekend Crashes Get Special Legal Treatment in progress Pal Anderka-Farkas 2026-06-19
Car Accidents on Georgia's Most Dangerous Highways: I-285, I-75, and GA-400 in progress Pal Anderka-Farkas 2026-06-19
Misdiagnosis and Failure to Diagnose Cancer or Heart Attack in Georgia: Your Malpractice Rights in progress Pal Anderka-Farkas 2026-06-19
Surgical Errors in Georgia: When a Procedure Goes Wrong and Who's Responsible in progress Pal Anderka-Farkas 2026-06-19
Georgia Medical Malpractice: The Expert Affidavit Requirement Under OCGA §9-11-9.1 Explained in progress Pal Anderka-Farkas 2026-06-19
Parking Lot Accidents in Georgia: Who's Liable When It's Not on a Public Road complete Alven Fabricante 2026-07-14
Uber and Lyft Insurance Gaps: What Happens When the App Is On But No Passenger Is in the Car complete Alven Fabricante 2026-07-07
Traumatic Brain Injuries After a Georgia Car Accident: Why TBI Cases Are Often Undervalued complete Alven Fabricante 2026-06-30
Spinal Cord Injuries After a Georgia Car Accident: Long-Term Costs, Legal Rights, and What to Do First complete Alven Fabricante 2026-06-23
Kaufman Law - August Blog Topics to do Pal Anderka-Farkas 2026-07-06
Kaufman Law - July Blog Topics to do Pal Anderka-Farkas 2026-06-22
Kaufman Law - June Blog Topics in progress Pal Anderka-Farkas 2026-06-09
Kaufman Law - May Blog Content complete Pal Anderka-Farkas 2026-06-29
Kaufman Law - Revised Proposal for PMAX to do Pal Anderka-Farkas 2026-06-08
Kaufman Law - Ad Hoc Car Accident Copy to Blog complete Pal Anderka-Farkas, Alven Fabricante 2026-05-19
Schedule onto GBP to do
Schedule blog content onto website to do
Georgia Construction Zone Accidents: Who's Liable When You're Injured in a Work Zone complete Alven Fabricante 2026-05-09
Wrongful Death Claims in Georgia: What Families Need to Know Under OCGA §51-4-2 complete Alven Fabricante 2026-05-09
FMCSA Hours of Service Violations and Your Georgia Truck Accident Case complete Alven Fabricante 2026-05-09
Spinal Cord Injuries After a Georgia Car Accident: Long- Term Costs, Legal Rights, and What to Do First complete Alven Fabricante 2026-05-09
Kaufman | APR 2026 complete Pal Anderka-Farkas 2026-04-06
Schedule onto GBP complete
Schedule blog content onto website complete
Schedule onto GBP complete
Schedule blog content onto website complete
Rideshare Accidents: Uber/Lyft Passenger Injuries in Georgia complete Alven Fabricante 2026-04-24
Understanding At-Fault Insurance Rules in Georgia Car Accidents complete Alven Fabricante 2026-04-17
Drunk Driving Accidents: DUI Laws and Victim Rights in Georgia complete Alven Fabricante 2026-03-27
Do I Need Uninsured Motorist Coverage In Atlanta? complete Alven Fabricante
Kaufman | MAR 2026 complete Chris Scharbo, Pal Anderka-Farkas 2026-04-06
Schedule onto GBP complete
Schedule blog content onto website complete
Staircase Falls in Georgia Buildings complete Alven Fabricante 2026-03-30
Distracted Driving Accidents: Cell Phone Laws in Georgia complete Alven Fabricante 2026-03-27
Birth Injury Malpractice Cases in Georgia complete Alven Fabricante 2026-03-26
What Not to Say to Insurance After a Car Accident in Georgia complete Alven Fabricante 2026-03-23
Kaufman | FEB 2026 complete Chris Scharbo 2026-03-31
How Much is My Car Accident Case Worth in Georgia? complete Alven Fabricante 2026-03-19
Rights and Recovery Options After a Georgia Hit and Run complete Alven Fabricante 2026-03-16
Dealing with Insurance Companies After a Georgia Car Accident complete Alven Fabricante 2026-03-13
Steps to Take If You're Hit by an Uninsured Driver in Georgia complete Alven Fabricante 2026-03-18
Kaufman | JAN 2026 complete Alven Fabricante 2026-03-24
Blog Content Planning | Kaufman complete Pal Anderka-Farkas 2026-06-05

Kaufman | LSA 2 tasks

TaskStatusAssigneeDue
PPC - Branding/Pmax quote from DrivenLeads complete Pal Anderka-Farkas 2026-05-22
LSA Audit to do Pal Anderka-Farkas 2026-06-09
Monthly LSA Heath Check complete Marsha Rolle 2026-04-20
LSA Check-in to do Pal Anderka-Farkas 2026-06-16
LSA Check-in complete Chris Scharbo 2025-09-29
LSA Check-in complete Chris Scharbo 2025-09-22
LSA Check-in complete Chris Scharbo 2025-09-15
LSA Check-in complete Chris Scharbo 2025-09-08
LSA Check-in complete Chris Scharbo 2025-08-29
LSA Check-in complete Chris Scharbo 2025-08-29
LSA Check-in complete Chris Scharbo 2025-08-15
LSA Check-in complete Chris Scharbo 2025-08-08
LSA Check-in complete Grant Bartel 2025-05-20
LSA Check-in complete Grant Bartel 2025-04-20
LSA Check-in complete Grant Bartel 2025-03-20
LSA Check-in complete Grant Bartel 2025-02-20
LSA Check-in complete Grant Bartel 2025-01-17
Share Credentials with Client complete
Review LSA Approval complete
Provide LSA Information complete
Follow up with client regarding LSA management complete
Fill LSA training deck with updated information (screenshots, questions, etc) complete
Prepare LSA Training Deck complete
Create LSA complete
LSA Training complete
LSA Check-in complete Grant Bartel 2025-01-11

Kaufman | SEO 7 tasks

TaskStatusAssigneeDue
Create strategy plan for blog rewrites for freshness sent to strategist Pal Anderka-Farkas 2026-06-24
Create Strategy plan for content updates for practice areas sent to strategist Pal Anderka-Farkas 2026-06-23
Create outdated content redirect strategy sent to strategist Pal Anderka-Farkas 2026-06-24
New Website SEO Analysis complete Pal Anderka-Farkas 2026-06-12
Website Speed Open Alven Fabricante 2026-07-31
Staff bio complete Pal Anderka-Farkas, Kimberley Hill
GSC Audit in progress Alven Fabricante 2026-06-24
Website Speed complete Alven Fabricante 2026-05-31
Kaufman = Reclaim Organic Traffic complete Pal Anderka-Farkas 2026-04-27
Website Speed complete Alven Fabricante 2026-03-31
Optimize for RM Keywords complete Alven Fabricante 2026-03-06
RANKMATH complete Chris Scharbo 2026-03-09
RankMath complete Alven Fabricante 2026-01-20
Website Speed complete Alven Fabricante 2026-02-13
Research: Best zip codes for billboards complete Chris Scharbo 2026-02-12
KW Drop off December 2025 complete Chris Scharbo
Focus KWs. complete Chris Scharbo, Pal Anderka-Farkas 2026-03-27
SEO PLUGINS complete Chris Scharbo 2026-01-08
Check WP Rocket Status Open Alven Fabricante 2026-06-23
RankMath complete Alven Fabricante 2026-01-09
Keyword Trending complete Chris Scharbo 2026-01-15
Kaufman SEO & LOCAL Set Ups complete Chris Scharbo 2025-12-17
Keyword Trending complete Chris Scharbo 2025-12-17
Search Console Audit complete Alven Fabricante 2026-01-23
SEM Rush Audit in progress Alven Fabricante 2026-06-22
Schema Markup complete Alven Fabricante 2026-03-16
Page Optimization (Focus Keyword) complete Chris Scharbo 2026-01-14
Keyword Research Open Pal Anderka-Farkas 2026-06-25
Site Architecture complete Chris Scharbo 2026-02-09
ADA Compliance Open Pal Anderka-Farkas 2026-06-05
Technical SEO Open Pal Anderka-Farkas 2026-06-22
Website Speed complete Alven Fabricante 2026-01-15

Kaufman |Local SEO 5 tasks

SOP Audit Checklist Please link the audit checklist here.
TaskStatusAssigneeDue
Review citation campaign & extract logins Open
Check on citation builder campaign Open Pal Anderka-Farkas 2026-06-17
Review citation campaign & extract logins Open
Check on citation builder campaign complete Chris Scharbo 2026-01-12
Legal Directories complete Alven Fabricante 2026-01-07
GBP Products Rev/Update complete Chris Scharbo 2026-03-20
KAUFMAN | Local Search Grids Open Pal Anderka-Farkas 2026-06-17
KAUFMAN | Bing Places Rev Open Pal Anderka-Farkas 2026-06-12
Create BL profile(s) complete Chris Scharbo 2025-12-16
Create BL profile(s) complete Chris Scharbo 2025-12-31
Work Citation Report Open Pal Anderka-Farkas 2026-06-16
Create BL profile(s) complete Chris Scharbo 2025-12-18
Check on citation builder campaign complete Chris Scharbo 2025-12-24
Create GBP product images complete
Post products on GBP complete
Create Drive Folder & Documents complete
Create GBP product descriptions & links complete
Review citation campaign & extract logins Open
Audit GBPs Open Rakesh Reddy 2026-06-15