| Task | Status | Assignee | Due |
|---|---|---|---|
| Review older blog posts | to do | Byron Lapola | — |
| Continue internal linking and hub-and-spoke SEO work. Owner | to do | Byron Lapola | — |
| Complete Link Order Entry | to do | Byron Lapola | 2026-07-31 |
| Complete Link Order Entry | complete | Wayne Street | 2026-06-26 |
| Complete Link Order Entry | complete | Wayne Street | 2026-05-29 |
| Complete Link Order Entry | complete | Wayne Street | 2026-04-24 |
| Complete Link Order Entry | complete | Wayne Street | 2026-03-27 |
| Complete Link Order Entry | complete | Wayne Street | 2026-02-27 |
| Complete Link Order Entry | complete | Wayne Street | 2026-01-30 |
| Complete Link Order Entry | complete | Wayne Street | 2025-08-15 |
| Complete Link Order Entry | complete | Wayne Street | 2025-07-15 |
| Complete Link Order Entry | complete | Wayne Street | 2025-06-15 |
| Propose Strategy for New Assets | complete | — | — |
| Check-In | complete | — | — |
| Determine Budget | complete | — | — |
| Anchor Text | complete | — | — |
| Hit -URL for Linkbuilding | complete | — | — |
| Complete Link Order Entry | complete | Chris Scharbo | 2025-05-20 |
| Propose Strategy for New Assets | complete | — | — |
| Scrape Website & Find Assets | complete | — | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Review citation campaign | Open | Byron Lapola | 2026-08-14 |
| Submit legal directories | complete | Alven Fabricante | — |
| Legal directory audit | complete | Alven Fabricante | — |
| Review citation campaign | complete | Byron Lapola | 2026-07-10 |
| Review citation campaign | complete | Wayne Street | 2026-07-06 |
| Legal directory audit | complete | Alven Fabricante | 2026-05-31 |
| Submit legal directories | complete | Alven Fabricante | 2026-05-31 |
| Review citation campaign | complete | Wayne Street | 2026-05-08 |
| Submit legal directories | complete | Alven Fabricante | 2026-04-30 |
| Legal directory audit | complete | Alven Fabricante | 2026-04-30 |
| Review citation campaign | complete | Wayne Street | 2026-04-10 |
| Review citation campaign | complete | Wayne Street | 2026-03-13 |
| Submit legal directories | complete | Alven Fabricante | 2026-03-31 |
| Legal directory audit | complete | Alven Fabricante | 2026-03-31 |
| Legal directory audit | complete | Alven Fabricante | 2026-02-28 |
| Submit legal directories | complete | Alven Fabricante | 2026-02-28 |
| Review citation campaign | complete | Wayne Street | 2026-02-13 |
| Post products on GBP | Open | Alven Fabricante | — |
| Post products on GBP | complete | Alven Fabricante | 2025-02-28 |
| Legal directory audit | complete | Alven Fabricante | 2026-01-31 |
| Submit legal directories | complete | Alven Fabricante | 2026-01-31 |
| Submit legal directories | complete | Alven Fabricante | 2025-12-31 |
| Legal directory audit | complete | Alven Fabricante | 2025-12-31 |
| Legal directory audit | complete | Alven Fabricante | 2025-11-30 |
| Submit legal directories | complete | Alven Fabricante | 2025-11-30 |
| Submit legal directories | complete | Alven Fabricante | 2025-10-31 |
| Legal directory audit | complete | Alven Fabricante | 2025-10-31 |
| Post on all active GBPs | Open | Alven Fabricante | 2026-11-12 |
| Legal directory audit | complete | Alven Fabricante | 2025-09-30 |
| Submit legal directories | complete | Alven Fabricante | 2025-09-30 |
| Create GBP product images | complete | France Banay | 2025-08-31 |
| Submit legal directories | complete | Alven Fabricante | 2025-08-31 |
| Legal directory audit | complete | Alven Fabricante | 2025-08-31 |
| Create GBP product images | complete | France Banay | 2025-07-31 |
| Create GBP product images | complete | France Banay | 2025-02-28 |
| Legal directory audit | complete | Alven Fabricante | 2025-07-31 |
| Submit legal directories | complete | Alven Fabricante | 2025-07-31 |
| Submit legal directories | complete | Alven Fabricante | 2025-06-30 |
| Legal directory audit | complete | Alven Fabricante | 2025-06-30 |
| Sync Up BLocal & GBPs | complete | Alven Fabricante | 2025-05-19 |
| Kirkland B.Local Profile Build | complete | Alven Fabricante | 2025-05-13 |
| Review citation campaign | complete | Wayne Street | 2026-01-16 |
| Create GBP product images | complete | France Banay | 2025-06-23 |
| Legal directory audit | complete | Alven Fabricante | 2025-06-23 |
| Submit legal directories | complete | Alven Fabricante | 2025-06-23 |
| Post products on GBP | complete | Alven Fabricante | 2025-06-23 |
| Create Drive Folder & Documents | Open | — | — |
| Create GBP product descriptions & links | Open | Byron Lapola | — |
| Audit GBPs | Open | Alven Fabricante, Byron Lapola | — |
| Max - Local Search Grid Sync & Setups | Open | — | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Help Verify Max Meyers LSA | to do | Pal Anderka-Farkas | — |
| LSA Check-in | to do | Byron Lapola | 2026-08-10 |
| Monitor Injuries from DUI performance | to do | Jenna Norman | — |
| BBB A+ verification/display | complete | Jenna Norman, Bill Belcamino | — |
| LSA Check-in | complete | Byron Lapola | 2026-08-03 |
| LSA Check-in | complete | Byron Lapola | 2026-07-20 |
| Continue researching opportunities to improve LSA performance and lead quality | to do | Jenna Norman | 2026-08-26 |
| LSA Check-in | complete | Byron Lapola | 2026-07-13 |
| LSA Check-in | complete | Wayne Street | 2026-07-06 |
| LSA Check-in | complete | Wayne Street | 2026-06-22 |
| Continue investigating Whisper functionality through Intermedia once account access is available. | complete | Byron Lapola | 2026-07-09 |
| Update Max's Google Business Profile with the new headshot and any additional updated office photos. | complete | Wayne Street | 2026-07-07 |
| Create a dedicated CallRail phone number for the new Lake Forest Park Google Business Profile. | in progress | Byron Lapola | 2026-07-08 |
| Review LSA practice area settings to ensure employment-related leads are excluded. | complete | Wayne Street | 2026-07-07 |
| Investigate the incorrect employment law LSA lead, determine why it was matched, and pursue a refund if possible. | complete | Wayne Street | — |
| Investigate the LSA delayed lead visibility issue from June 18 | complete | Wayne Street | — |
| Investigate Google Screened pause | complete | Byron Lapola | 2026-07-09 |
| Add CallRail whisper functionality | complete | Wayne Street | 2026-07-08 |
| LSA Check-in | complete | Wayne Street | 2026-06-15 |
| LSA Check-in | complete | Wayne Street | 2026-06-01 |
| LSA Check-in | complete | Wayne Street | 2026-05-25 |
| LSA Check-in | complete | Wayne Street | 2026-05-11 |
| LSA Check-in | complete | Wayne Street | 2026-05-04 |
| LSA Check-in | complete | Wayne Street | 2026-04-27 |
| LSA Check-in | complete | Wayne Street | 2026-03-30 |
| LSA Check-in | complete | Wayne Street | 2026-03-23 |
| LSA Check-in | complete | Wayne Street | 2026-03-16 |
| LSA Check-in | complete | Wayne Street | 2026-02-02 |
| LSA Check-in | complete | Wayne Street | 2026-02-16 |
| LSA Check-in | complete | Wayne Street | — |
| Turn on messages and connect Juvo leads | complete | Wayne Street | 2025-10-01 |
| LSA Check-in | complete | Wayne Street | — |
| LSA Check-in | complete | — | 2025-06-05 |
| Update MML LSA Phone Number | complete | — | 2025-06-09 |
| LSA Check-in | complete | — | 2025-05-29 |
| LSA Check-in | complete | — | 2025-05-22 |
| LSA Check-in | complete | — | 2025-05-15 |
| LSA Check-in | complete | — | 2025-05-08 |
| Share Credentials with Client | complete | — | 2025-06-17 |
| Review LSA Approval | complete | — | 2025-06-17 |
| Provide LSA Information | complete | — | 2025-06-17 |
| Create LSA | complete | Chris Scharbo | 2025-05-08 |
| Follow up with client regarding LSA management | complete | — | 2025-06-17 |
| Fill LSA training deck with updated information (screenshots, questions, etc) | complete | — | 2025-06-17 |
| Prepare LSA Training Deck | complete | — | 2025-06-17 |
| LSA Training | complete | — | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Check lead sheet before meeting | Open | Jenna Norman | 2026-11-13 |
| Check lead sheet before meeting | complete | Jenna Norman | 2026-10-09 |
| Check lead sheet before meeting | complete | Jenna Norman | 2026-09-11 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-09-05 |
| Check lead sheet before meeting | complete | Jenna Norman | 2026-08-14 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-08-05 |
| Check lead sheet before meeting | complete | Jenna Norman | 2026-07-10 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-07-10 |
| Update LSA Report | complete | — | 2026-07-03 |
| Update lead sheet (Monthly) | complete | Rakesh Reddy | 2026-07-02 |
| Confirm backend Gmail access requirements | complete | Jenna Norman | 2026-05-22 |
| Update TGR-controlled email references | complete | Jenna Norman | 2026-05-22 |
| Audit where Gmail is currently used | complete | Bill Belcamino, Alven Fabricante | 2026-05-22 |
| Determine YouTube verification status | complete | Alyssa Myles, France Banay | 2026-05-22 |
| Audit and Update Max Meyers Email Address Globally | complete | Jenna Norman | 2026-06-18 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-06-12 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-02-13 |
| Check lead sheet before meeting | complete | Jenna Norman | 2026-06-12 |
| Update lead sheet (Monthly) | complete | Rakesh Reddy | 2026-06-02 |
| Update LSA Report | complete | — | 2026-06-03 |
| Check lead sheet before meeting | complete | Chris Scharbo | 2026-05-08 |
| Create Swydo Report | Open | Jenna Norman | 2026-10-28 |
| Add Supplemental Reporting | complete | Wayne Street | 2026-03-10 |
| Max Myers | Check-In Deck | Open | Jenna Norman | 2026-10-29 |
| Max Myers | Performance Deck | Open | Jenna Norman | 2026-11-11 |
| Create Swydo Report | complete | Wayne Street | 2026-03-02 |
| Send lead sheet to client for completion | complete | Jenna Norman | 2026-05-07 |
| Send lead sheet to client for completion | complete | Alison Letzring | 2025-12-12 |
| Send lead sheet to client for completion | complete | Alison Letzring | 2025-11-14 |
| Send lead sheet to client for completion | complete | Alison Letzring | 2025-09-12 |
| Send lead sheet to client for completion | complete | Alison Letzring | 2025-08-08 |
| Send lead sheet to client for completion | complete | Alison Letzring | 2025-07-11 |
| Create Swydo Report | complete | Wayne Street | 2026-02-02 |
| Send lead sheet to client for completion | complete | Savannah Zimmerman | 2025-06-13 |
| Check GBP Reviews | complete | Wayne Street | 2025-07-11 |
| Update LSA Report | complete | — | 2026-05-05 |
| Update lead sheet (Monthly) | complete | Rakesh Reddy | 2026-05-04 |
| Review Citation Report | complete | Chris Scharbo | 2025-06-13 |
| Create Swydo Report | complete | Wayne Street | 2025-06-23 |
| Send lead sheet to client for completion | complete | Savannah Zimmerman | 2025-06-06 |
| Update lead sheet (Monthly) | complete | Rakesh Reddy | 2025-06-03 |
| Check lead sheet before meeting | complete | Chris Scharbo | 2025-06-06 |
| Update LSA Report | complete | Chris Scharbo | 2025-06-06 |
| Update LSA Report | complete | Chris Scharbo | 2025-05-06 |
| Create Swydo Report | complete | Chris Scharbo | 2025-05-26 |
| Prepare Special Reporting Content for WEDS | complete | Chris Scharbo | 2025-04-09 |
| Check GBP Reviews | complete | Chris Scharbo | 2025-07-03 |
| Check lead sheet before meeting | complete | Chris Scharbo | 2025-05-09 |
| Update lead sheet (Monthly) | complete | Rakesh Reddy | 2025-05-06 |
| Review Citation Report | complete | Chris Scharbo | 2025-05-27 |
| Send lead sheet to client for completion | complete | Savannah Zimmerman | 2025-05-08 |
| Update LSA Report | complete | Chris Scharbo | 2025-05-06 |
| Create Swydo Report | complete | Chris Scharbo | 2025-04-22 |
| Review PPC Notes | complete | — | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Byron Reporting | Open | Byron Lapola | — |
| Complete on-page SEO optimization and schema work. | Open | Byron Lapola | — |
| Bill Reporting Time | Open | Bill Belcamino | — |
| Change the logo on the webpage | complete | Wayne Street | 2026-03-20 |
| Internal Link Buiding | Open | Byron Lapola | — |
| Refresh Old Blog Content | complete | Byron Lapola | — |
| Add FAQs | complete | Byron Lapola | — |
| Create branded 'Most Dangerous Roads in Puget Sound' eBook | complete | Wayne Street | 2026-01-23 |
| Most Dangerous Roads | complete | Wayne Street | — |
| URL Redirects | complete | Alven Fabricante | 2025-09-19 |
| Title, H1, Meta Tag Review & Optimization | Open | Byron Lapola | — |
| CTR optimization strategy | Open | Byron Lapola | — |
| Install and configure RankMath | complete | Alven Fabricante | 2025-06-05 |
| SEO the service, location, and team pages | Open | Byron Lapola | — |
| Create and implement schema markup | Open | Byron Lapola | — |
| Keyword Trending | Open | — | — |
| Monthly SEO Tasks | Open | Byron Lapola | 2026-07-31 |
| Keyword Research | Open | — | — |
| ADA Compliance | Open | — | — |
| Schema Markup | Open | — | — |
| Search Console Audit | Open | Alven Fabricante | 2026-11-05 |
| SEM Rush Audit | Open | Alven Fabricante | 2026-11-05 |
| Technical SEO | Open | Wayne Street | — |
| Website Speed | Open | — | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Max Meyers | October 2026 | to do | France Banay, John Candu | 2026-10-14 |
| 7. Ad Hoc (for AMs) | to do | France Banay | — |
| 6. Add Direct Links | to do | John Candu | 2026-10-30 |
| 5. Update Social Cascading List | to do | John Candu | 2026-10-30 |
| 4. Write Captions (Week 2-3) | complete | France Banay | 2026-10-12 |
| 3. Other Graphics (Holiday, Testimonial) | complete | France Banay | 2026-10-07 |
| 2. Write Captions (Week 1-2) | complete | France Banay | 2026-09-30 |
| 1. Create Graphics (Video and/or Blog Cascading) | complete | France Banay | 2026-09-30 |
| 2. Update social media cascading list | to do | John Candu | 2026-10-22 |
| 1. Direct Links | to do | John Candu | 2026-10-22 |
| 2. Captions - Week 3-4 | complete | France Banay | 2026-09-21 |
| 4. Captions - Week 1-2 | complete | France Banay | 2026-09-10 |
| 2. Blog Cascading Graphics | complete | France Banay | 2026-09-10 |
| 2. Update social media cascading list | complete | John Candu | 2026-09-14 |
| 1. Direct Links | complete | John Candu | 2026-09-14 |
| Max Meyers | September 2026 | to do | France Banay | 2026-10-22 |
| 2. Captions - Week 3-4 | complete | France Banay | 2026-08-19 |
| 4. Captions - Week 1-2 | complete | France Banay | 2026-08-05 |
| 2. Blog Cascading Graphics | complete | France Banay | 2026-08-05 |
| Max Meyers | August 2026 | complete | France Banay | 2026-09-14 |
| 2. Update social media cascading list | complete | John Candu | 2026-08-15 |
| 1. Direct Links | complete | John Candu | 2026-08-15 |
| 2. Captions - Week 3-4 | complete | Alyssa Myles | 2026-07-20 |
| 4. Captions - Week 1-2 | complete | Alyssa Myles | 2026-07-03 |
| 2. Blog Cascading Graphics | complete | Alyssa Myles | 2026-07-03 |
| 2. Update social media cascading list | complete | John Candu | 2026-07-20 |
| 1. Direct Links | complete | John Candu | 2026-07-20 |
| Max Meyers | July 2026 | complete | France Banay, John Candu | 2026-08-15 |
| 2. Captions - Week 3-4 | complete | Alyssa Myles | 2026-06-22 |
| 4. Captions - Week 1-2 | complete | Alyssa Myles | 2026-06-05 |
| 2. Blog Cascading Graphics | complete | Alyssa Myles | 2026-06-05 |
| Max Meyers | June 2026 | complete | John Candu | 2026-07-20 |
| 2. Update social media cascading list | complete | John Candu | 2026-06-14 |
| 1. Direct Links | complete | John Candu | 2026-06-14 |
| Client Completion of YT Verification | to do | Jenna Norman | 2026-05-28 |
| 2. Captions - Week 3-5 | complete | Alyssa Myles | 2026-05-15 |
| Blog cascading graphics | complete | — | — |
| 4. Captions - Week 1-2 | complete | Alyssa Myles | 2026-04-28 |
| 2. Blog Cascading Graphics | complete | Alyssa Myles | 2026-04-28 |
| 2. Update social media cascading list | complete | John Candu | 2026-05-22 |
| 1. Direct Links | complete | John Candu | 2026-05-22 |
| Max Meyers | May 2026 | complete | John Candu | 2026-06-14 |
| 2. Captions - Week 3-4 | complete | John Candu | 2026-04-21 |
| Update social cascading sheet | complete | John Candu | 2026-04-22 |
| Direct links | complete | John Candu | 2026-04-22 |
| 4. Captions - Week 1-2 | complete | John Candu | 2026-04-07 |
| 2. Blog Cascading Graphics | complete | John Candu | 2026-04-07 |
| Max Meyers | April 2026 | complete | John Candu | 2026-05-22 |
| Social banners | complete | France Banay | 2026-04-10 |
| 2. Captions - Week 3-4 | complete | — | — |
| 1. Other Graphics - Week 3-4 | complete | — | — |
| Blog & Video cascading templates | complete | France Banay | 2026-03-03 |
| 4. Captions - Week 1-2 | complete | John Candu | 2026-03-02 |
| 1. Video Cascading Graphics | complete | — | — |
| Max Meyers | March 2026 | complete | John Candu | 2026-04-22 |
| 2. Update social media cascading list | complete | John Candu | 2026-03-17 |
| 1. Direct Links | complete | John Candu | 2026-03-17 |
| 2. Captions - Week 3-4 | complete | John Candu | 2026-02-12 |
| 2. Update social media cascading list | complete | John Candu | 2026-02-23 |
| 1. Direct Links | complete | John Candu | 2026-02-23 |
| 4. Captions - Week 1-2 | complete | John Candu | 2026-01-30 |
| 1. Video Cascading Graphics | complete | John Candu | 2026-01-30 |
| Max Meyers | February 2026 | complete | John Candu | 2026-03-17 |
| 2. Captions - Week 3-4 | complete | John Candu | 2026-01-21 |
| 5. Client Approval | complete | — | — |
| 4. Captions - Week 1-2 | complete | John Candu | 2026-01-06 |
| 3. Other Graphics - Week 1-2 | complete | — | — |
| 2. Blog Cascading Graphics | complete | — | — |
| 1. Video Cascading Graphics | complete | — | — |
| Max Meyers | January 2026 | complete | John Candu | 2026-02-23 |
| Max Meyers Law | Website Compatible Logo | complete | France Banay | 2025-07-31 |
| Calendar Planning | to do | John Candu | 2026-10-19 |
| Create social media cascading list | complete | John Candu | 2025-12-30 |
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