| Task | Status | Assignee | Due |
|---|---|---|---|
| Call Rail | complete | Bill Belcamino | 2026-06-05 |
| Mail Chimp | complete | Jenna Norman | 2026-06-05 |
| Client Photos | to do | Jenna Norman | 2026-06-05 |
| Firm Logos | to do | Jenna Norman | 2026-06-05 |
| Existing Gmails | complete | Jenna Norman | 2026-06-05 |
| Lead Sheet | to do | Mihaela Mihai | 2026-05-25 |
| Goal Setup | to do | Jenna Norman | 2026-06-01 |
| Add to TGR Accounts Sheet | complete | Nikki Ameling | 2026-05-19 |
| Add Access credentials to 1pass vault | complete | Bill Belcamino | 2026-06-01 |
| Gather Credentials | complete | Jenna Norman | 2026-06-05 |
| Create Client Vault in 1password | complete | Nikki Ameling | 2026-05-19 |
| Create One Sheeter | to do | Jenna Norman | 2026-06-01 |
| Build ClickUp Space | complete | Nikki Ameling | 2026-05-19 |
| Create Deck Templates | complete | Mihaela Mihai | 2026-05-19 |
| Remove Previous Agency Access | to do | Jenna Norman | 2026-06-01 |
| Confirm CC Authorization | to do | Mihaela Mihai | 2026-05-29 |
| Website Credentials | complete | Jenna Norman | 2026-06-05 |
| Pre-Fill Questionnaire | complete | Jenna Norman | 2026-05-19 |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Scrape Website & Find Assets | to do | — | 2026-06-05 |
| Check-In | to do | — | 2026-06-05 |
No tasks.
No tasks.
| Task | Status | Assignee | Due |
|---|---|---|---|
| Confirm Tracking Is Setup Correctly | to do | Bill Belcamino | — |
| Start LSA | to do | Bill Belcamino | — |
| Determine Budget | to do | Bill Belcamino, Jenna Norman | — |
| Provide LSA Intake Training | to do | Jenna Norman | — |
| Provide LSA Overall Training | to do | Jenna Norman | — |
| Configure LSA (service/location) | to do | Bill Belcamino | — |
| Verify existing LSA account | to do | Bill Belcamino | — |
| Verify existing GBP | in progress | Bill Belcamino, Alven Fabricante | — |
| Reboot the Google Screened / LSA campaign using the existing 2025 verification | in progress | Bill Belcamino, Jenna Norman, Daniela Marin | 2026-06-26 |
| LSA Training | to do | Jenna Norman | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Get approval for month 2 phase | to do | Jenna Norman | — |
| Task | Status | Assignee | Due |
|---|---|---|---|
| Keyword research | month 1: foundation | — | — |
| Update ClickUp | month 1: foundation | — | — |
| Follow up on outstanding items | month 1: foundation | — | — |
| Review Month 1 deliverables | month 1: foundation | — | — |
| Coordinate Monthly Strategy Deliverables | month 1: foundation | Jenna Norman | — |
| LSA access | month 1: foundation | — | — |
| Search Console access | month 1: foundation | — | — |
| Google Analytics access | month 1: foundation | — | — |
| GBP access | month 1: foundation | — | — |
| Hosting access | month 1: foundation | — | — |
| Website access | month 1: foundation | — | — |
| Collect Client Access & Credentials | month 1: foundation | Jenna Norman | — |
| Internal review and approval | month 1: foundation | — | — |
| Add case results/examples | month 1: foundation | — | — |
| Create FAQ section | month 1: foundation | — | — |
| Add Louisiana law references | month 1: foundation | — | — |
| Draft Truck Accident page | month 1: foundation | — | — |
| Draft Car Accident page | month 1: foundation | — | — |
| Write Pages 1–2 | month 1: foundation | Daniela Marin | — |
| Verify NAP consistency across directories | month 1: foundation | — | — |
| Update Martindale listing | month 1: foundation | — | — |
| Update Super Lawyers listing | month 1: foundation | — | — |
| Update Nolo listing | month 1: foundation | — | — |
| Update Lawyers.com listing | month 1: foundation | — | — |
| Update FindLaw listing | month 1: foundation | — | — |
| Update Justia listing | month 1: foundation | — | — |
| Update Avvo listing | month 1: foundation | — | — |
| Audit existing citations | month 1: foundation | — | — |
| Citation Standardization | month 1: foundation | Bill Belcamino, Daniela Marin | — |
| Define 100+ review goal strategy | month 1: foundation | — | — |
| Establish review tracking process | month 1: foundation | — | — |
| Create review request workflow | month 1: foundation | — | — |
| Create review acquisition process | month 1: foundation | — | — |
| Launch the Review Engine | month 1: foundation | Bill Belcamino, Daniela Marin | — |
| Complete profile optimization | month 1: foundation | — | — |
| Create posting strategy | month 1: foundation | — | — |
| Upload photos | month 1: foundation | — | — |
| Optimize services | month 1: foundation | — | — |
| Optimize categories | month 1: foundation | — | — |
| Verify NAP consistency | month 1: foundation | — | — |
| Claim Google Business Profile | month 1: foundation | — | — |
| Implement technical fixes | month 1: foundation | — | — |
| Review Core Web Vitals | month 1: foundation | — | — |
| Review page speed | month 1: foundation | — | — |
| Complete ADA review | month 1: foundation | — | — |
| Add/Open Graph image | month 1: foundation | — | — |
| Repair footer policy links | month 1: foundation | — | — |
| Implement FAQ schema | month 1: foundation | — | — |
| Implement Attorney schema | month 1: foundation | — | — |
| Implement LocalBusiness schema | month 1: foundation | — | — |
| Technical Fixes | month 1: foundation | Bill Belcamino, Daniela Marin | — |
| Verify redirects are functioning properly | month 1: foundation | — | — |
| Repoint internal links | month 1: foundation | — | — |
| Redirect duplicate URLs | month 1: foundation | — | — |
| Select canonical URLs | month 1: foundation | — | — |
| Fix two-versions-of-every-page issue | month 1: foundation | — | — |
| MONTH 4 SOW | month 4: scale & assess | — | — |
| MONTH 3 SOW | m/3: authority building | — | — |
| MONTH 2 SOW | month 2: content live | — | — |
| MONTH 1: FOUNDATION | month 1: foundation | Bill Belcamino, Jenna Norman, Daniela Marin | — |
| Update Monthly Report | to do | — | — |
| Monthly SEO Reporting & Analysis | to do | — | — |
| Schedule Monthly Client Review Meeting | to do | Jenna Norman | 2026-06-16 |
| Quarterly SEO Performance Review | month 4: scale & assess | — | — |
| Review Campaign Push | month 4: scale & assess | — | — |
| Review AI search opportunities | month 4: scale & assess | — | — |
| Improve AI Overview visibility | month 4: scale & assess | — | — |
| Implement FAQ schema | month 4: scale & assess | — | — |
| Expand FAQ content | month 4: scale & assess | — | — |
| AI Search Optimization Initiative | month 4: scale & assess | — | — |
| Create Pages 7-8 | month 4: scale & assess | — | — |
| Publish Pages 5-6 | month 4: scale & assess | — | — |
| Case Result Press Release Program | m/3: authority building | — | — |
| Track placements | m/3: authority building | — | — |
| Build backlinks | m/3: authority building | — | — |
| Secure local media mentions | m/3: authority building | — | — |
| Media Placement Campaign | m/3: authority building | — | — |
| Pitch case-related stories | m/3: authority building | — | — |
| Build outreach list | m/3: authority building | — | — |
| Identify media opportunities | m/3: authority building | — | — |
| PR & Journalist Outreach | m/3: authority building | — | — |
| Create Pages 5-6 | m/3: authority building | — | — |
| Publish Pages 3-4 | m/3: authority building | — | — |
| Outreach to | month 2: content live | — | — |
| Review Campaign Performance | month 2: content live | — | — |
| Publish page | month 2: content live | — | — |
| Build scholarship page | month 2: content live | — | — |
| Launch Scholarship Campaign | month 2: content live | — | — |
| Connect practice pages to location pages | month 2: content live | — | — |
| Improve authority flow | month 2: content live | — | — |
| Review contextual links | month 2: content live | — | — |
| Review navigation | month 2: content live | — | — |
| Internal Linking Audit | month 2: content live | — | — |
| Create Pages 3-4 | month 2: content live | — | — |
| Publish Pages 1-2 | month 2: content live | — | — |
| GBP Optimization | month 1: foundation | Bill Belcamino | 2026-06-16 |
| URL & Redirect Cleanup | month 1: foundation | Bill Belcamino | 2026-06-11 |